Crowne Plaza Antwerp & Get Into More: Driving M&E Success
About Crowne Plaza Antwerp
Crowne Plaza Antwerp seamlessly blends business must-haves with a welcoming residential feel. Nestled in the Green Heart of Antwerp, right off the R1 Ring Road, our hotel is conveniently located just 40 minutes west of Brussels Airport, placing it halfway between Holland and Brussels.
The hotel sets the right tone for any gathering with its impressive 16 function rooms, expertly facilitated by their dedicated Meetings & Events team. For events seeking a truly memorable setting, the 16th-floor rooms offer abundant natural light and panoramic vistas over the city and its green surroundings.
Empowering the M&E Team
At the heart of Crowne Plaza Antwerp's M&E success is its dedicated and experienced team, led by Willem Meeus, Groups & Event Manager. Willem, with his years of expertise in the meetings department, has integrated Get Into More into their daily operations, empowering his team in significant ways.
Willem relies on Get Into More for crucial tasks such as:
Number-crunching: Streamlining complex data analysis.
Forecasting: Gaining accurate insights into future demand.
Budgeting: Making informed financial plans.
In-depth analyses: Uncovering hidden trends and opportunities.
But beyond the numbers, what Willem values most is how Get Into More enables his team to make informed, data-driven decisions. He highlights the platform's user-friendliness
Strategic Focus: A Word from General Manager Mathieu Van Welden
The positive impact of Get Into More at Crowne Plaza Antwerp resonates throughout the leadership, including with Mathieu Van Welden, the General Manager. Mathieu emphasizes how the platform frees up valuable time for his sales team, allowing them to dedicate more energy to client relationships rather than exhaustive reporting.
Mathieu shares his perspective:
"Get Into More is an excellent tool as it allows our sales team to focus more on the clients and less on the reporting. With just a few clicks, we can see the pace of bookings, where the teams stand, and what actions are needed for the future."
This sentiment perfectly captures the essence of what Get Into More aims to achieve: providing clear, actionable insights at a glance, so teams can focus on strategic engagement and proactive planning. The ability to quickly grasp booking pace and team performance empowers Crowne Plaza Antwerp to stay agile and responsive to market demands.
